San Bloom
Brand Identity Design · Women’s Accessories
A soft and elegant visual identity designed for a women’s accessories brand,
focusing on femininity, modern style, and everyday elegance.
Design Direction
The San Bloom identity is built around softness, grace, and modern femininity. Pastel gradients, floral elements, and refined typography were used to create a calm and elegant brand presence. The system balances visual delicacy with clarity, making it suitable for both retail packaging and digital platforms.
Brand identity project created for a women’s accessories store and presented
as part of a professional portfolio showcase.